World, it’s time to meet Bacon Double Cheeseburger, or the person formally known as Simon Smith. He is a 33-year old oil and gas consultant from North London. In 2015, he decided to change his otherwise boring name to something more creative, juicier, and guaranteed to conjure salivating thoughts from everyone who comes across it. He had his name changed by deed poll, a legal document that expresses one person/party’s intent, more commonly used in name changes in countries such as the United Kingdom, Ireland, and Singapore.
“A name is the least important part of your personality. It’s given to you by someone else,” he said in an interview. That line sounds like something Fight Club’s Tyler Durden would say, but alas, it comes from somebody who just named himself after his Burger King favorite. The name change was not exactly a product of a philosophical epiphany, but more of a half-drunk/full-YOLO moment fully supported by good friends, as all good friends would. So ’round the table in the pub, he and his posse were discussing ridiculous names anyone can ever have, and Bacon Double Cheeseburger was the first thing that came to mind. Yep, ridiculous, but the former Simon Smith thought, “everyone loves bacon, don’t they?”
He has yet to put Bacon Double Cheeseburger on his resume though. Knowing fully well that changing his name to a fast food item is not the smartest career move, he still uses Simon Smith on his CV. “I usually drop that bombshell once the contracts have been signed,” he explains.
Having spent more than 3 decades with such a non-intriguing name, Bacon Double Cheeseburger is actually excited by this major change in his life. There is somebody who is not at all thrilled though: BDC’s fiancee. In an interview with the Evening Standard, he said, “My fiancee is fairly reluctant about marrying a Cheeseburger. That’s something we’re discussing a lot. No girl ever dreams of spending her big day marrying a man called Bacon.” Pretty sure a few obsessively carnivorous girls would disagree.