Photo: LaCroix
The New Flavors
While most sparkling water usually has variations on lemon and lime, LaCroix takes the care with nearly two dozen flavors. Some fan favorites being pamplemousse (French for grapefruit) and coconut. The more flavors, the more customer are going to buy your drink.
“Continued innovation in flavor has also helped set LaCroix apart from its competitors, with both basic and exotic sounding flavors sparking conversation and in turn, trial.”
– Megan Hambleton, US Drink Analyst for Mintel
